YouTube is experimenting with generative AI to create video summaries that will help users understand the context of clips. These summaries will be generated by AI, and they will be designed to provide a brief overview of the video’s content. This will help users decide whether or not they want to watch the full video.
While not as attractive as some of the generative AI tools found in other applications, this development serves as a pragmatic step for Google, the parent company, to incorporate its AI capabilities more functionally. This integration aims to improve and complement your current processes.
Google’s approach to AI diverges from the recent surge of tools capable of generating complete documents and visuals. The company is adopting a great strategy for incorporating such tools. This approach aims to uphold existing business prospects while safeguarding against potentially harmful uses of generative AI.
Generative AI often generates content that is misleading, inaccurate, or bewildering. As more of this content permeates through such applications, it accumulates within the broader digital landscape, posing a potential detriment to our overall digital ecosystem over time.
Google is well aware of this concern, prompting a judicious approach to introducing generative AI tools. However, the actions of other companies with fewer restraints have compelled Google to expedite its own implementation plans and integrate novel AI tools into its systems.
Thus, this new feature has emerged.
While its immediate practical value may appear limited, it could potentially offer AI-generated summaries, streamlining the consumption of relevant video segments and providing enhanced support for users with varying abilities.
In the future, YouTube could use these summaries to help users find more relevant content. For example, if you search for a video about a specific topic, YouTube could use the summary to show you videos that are more likely to be relevant to your interests. This would be done by refining the search parameters based on the content of the summaries, rather than just the titles and descriptions of the videos.
YouTube is currently testing this feature with a limited number of English-language videos. If the test is successful, it could be rolled out to more videos in the future.