GA4 Rolls Out The Landing Page Reports

Since UA will be sunsetting in July 2023, Google is ready to delight users with a new landing page experience report.

The biggest advantage of GA4 is that it can track events on a webpage, and not just detect screen views and page loads. Earlier, marketers had to create a custom report to see if a landing page is working. Now, GA4 has a built-in report in the Engagement session.

This report tracks the following metrics:

  1. Views
  2. New users
  3. Average engagement time
  4. Conversion
  5. Revenue

You can select custom metrics in the new landing page report.

The best feature of GA4 is that it doesnโ€™t collect or store IP addresses. This will help you assure your customers of data protection and their privacy.

Source: SEO Journal

Subscribe

Related articles

Choose Your Shorts Quality on YouTube

YouTube Shorts, the platform's answer to the bite-sized video...

AI Profile Pics Coming to WhatsApp

For years, our WhatsApp profile pictures have been static...

X Makes Post Likes Private

X, the social media platform formerly known as Twitter,...

AI Content Gets Flagged on LinkedIn

The world of professional networking just got a little...

Instagram Focuses on Share Rates

Calling all content creators! Instagram is shaking things up...

LEAVE A REPLY

Please enter your comment!
Please enter your name here